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Jamie Farr, Superintendent of the Canandaigua City School District will share a simplified and high leverage approach to strategic planning. Strategic Planning does not have to be difficult nor scary and if done properly, can lead to clarity and empowerment among all constituents. The approach which the Canandaigua City School District just underwent can easily be applied to any industry where the lift becomes shared and universal with a refined focus on what matters most to the organization. A strategic plan should not be a document which sits on a shelf and gathers dust but rather a living document which guides the work of an organization on a daily basis. It is the litmus for each decision made within the organization and the foundation by which the future is built.